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"30 Minutes to Maximizing LinkedIn"
As the leading author and speaker on LinkedIn for business and professional networking, Neal Schaffer often gets asked for beginner tips to help people get started and find real value in using LinkedIn. While he can't offer as much help here as he could by your reading his two books, he did want to offer a quick summary to help ensure that you don't miss out on what LinkedIn has to offer and get started (or restarted) - in a 30 minute read.
Neal Schaffer is a leading social media strategist who was recently chosen as a Top 30 Social Media Power Influencer by Forbes Magazine. The author of two social media books, Maximizing LinkedIn for Sales and Social Media Marketing and Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn, and frequent speaker for corporations and associations on a wide variety of social media for business topics, Neal's Windmill Networking Blog on Social Media Strategy is considered one of the top 100 marketing blogs in the world as recognized by AdAge.
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